Our Team

Patty@purefirm.com786.942.4061 / Although new to the board, Patricia Fernandez Alfonso comes in with a perseverance like no other. She is a graduate from the University of Florida and attained a Bachelors degree in English.  As a lifelong resident of Miami she has owned multiple condos and homes throughout South Florida including South Beach & Coral Gables.  She is well versed in the knowledge of this market along with all its glory and attraction.  She prides herself with excellent communication skills and understands the sensitive nature of finding that “perfect home”.  Her enthusiasm and confidence at helping her buyers achieve this is irreplaceable and her sellers marvel in the dynamic way she engages herself and markets those properties as if they were her own. She is fluent in English & Spanish.


Jenna@Purefirm.com / 786.262.8279 / Jenna Cohen is the newest addition to our Pure Firm Real Estate Board. What began as an interest in Real Estate, took a different turn after a photography class, when she seemed to consistently lean towards architecture. Real Estate is her passion. She is currently finishing her degree in Business and is constantly immersed in different architecture projects with a group of innovative students at University of Miami. Jenna focuses on Rental Properties, Single Family Residencies, Multi-Family Units, or even that perfect vacation home you always envisioned. Being raised in such a diverse, rich culture and constantly being exposed to people with a range in living styles, she is sure to make you feel right at home. Although new to the board she is a true professional with fundamental values and a deep belief in honesty, professionalism, and readiness. One of her all time favorite quotes sums up her views on business & life – “Let him who would enjoy a good future waste none of his present.”
Vanessa@purefirm.com / 305 607-4960 /  Vanessa Gutierrez is a 2010 graduate of Nova Southeastern University; she applied her Masters in Business to launch her career into the real estate industry in 2011.  Vanessa, utilizes her MBA to accurately forecast possible transaction problems, renovation and construction timelines, and provide best-­‐result solutions.  She worked for AllianceBernstein, an Investment firm as a Sales Associate for 8 years; she brings her expertise of the economic markets to assist buyers and sellers in making the best decisions for themselves and their family’s.  Her experience in the financial industry furthers her understanding of the financial and investment aspect of the real estate market as well as economic cycles and what may influence them.  She is well versed in real estate contract law, business operations, and theadvantages and disadvantages of various investment tools.  Vanessa is a real estate professional with a core competency belief in integrity, professionalism, and efficiency. As a lifelong resident of Miami, Vanessa can put her insider knowledge to work to find a special property in your neighborhood of choice. She is fluent in English and Spanish.
Lourdes@PureFirm.com / 305.342.9222 / Lourdes Cordoba earned her Masters degree in Business from Nova Southeastern University in 2011.  She has great interpersonal skills and considers her client’s interests and concerns her top priority.  Lourdes was born and raised in Miami and is fully bilingual in English and Spanish.  She specializes in residential real estate in the South Florida area.



Lance@purefirm.com / 305 469-7904 /  Lance Rodriguez-Hatcher is a Licensed Realtor Associate in the State of Florida. He attends Florida International University, studying business finance. He brings enthusiasm and years of experience in this sales industry. His philosophy and goal is to establish great relationships with all his clients by providing knowledge and excellent customer satisfaction. Lance specializes in the South Florida tri-county area, and speaks English and Spanish fluently. Please do not hesitate to give him a call, if you have any questions on the Real Estate market.



Claudia@purefirm.com / 786 514-8763 / Claudia Castro studied International Business and Marketing at Florida International University. She has been a Realtor Associate since 2004 with great experience in the residential market. She specializes in the areas of Coral Gables and Coconut Grove and speaks both English and Spanish fluently.




Dannyp@purefirm.com / 305 809-6861 / Daniel Perera has over 10 years of experience in the South Florida Residential and Commercial Real Estate market. He developed his expertise as a Valuation Expert working as an appraiser for many years. His in-depth knowledge in appraising is a vital asset to Pure Firm. Rest assure that you will not be wasting time putting in offers that will go nowhere. Daniel focuses on Rentals, Single Family Residences, Multi-family Units, Shopping Centers, and Professional Centers. Daniel is here to find you the property you envision.  Fluent in English and Spanish he is here to serve you.



Greg@purefirm.com / 305 331-7000 / Greg J. Wood is a Licensed Realtor Associate in the State of Florida. He graduated from The Florida State University in 2009 with a major in Marketing and a minor in Professional Sales. After completing two years of direct business to business sales he turned to the Real Estate market for a change. He prides himself in providing his clients with the knowledge and resources needed to make informative decisions. Lastly, his philosophy goes as follows; “Handle every transaction as if I were purchasing or selling the property for myself”.




Jorge@purefirm.com / 305 878-9356 / Jorge De Pina Jr. has over 10 years experience in commercial and residential Real Estate and Property Management. He has developed great knowledge of the South Florida Real Estate market and has worked for numerous developers and banks as a consultant and Leasing Manager. He has also gained great expertise in the management, leasing and sales of commercial and residential REO (Bank Owned) properties throughout the country in the last 5 years. Jorge obtained his Bachelor’s degree in Business Administration and Management from Florida International University and is fluent in both English and Spanish.


Alex@purefirm.com / 305 469-7904 / Alex Solares has been a Realtor Associate since 2003.  He studied At Florida International University and has a Bachelor’s Degree in Marketing and Business Administration. As a lifelong resident of Miami, he has a personal knowledge of the local market and specializes in residential real estate from Miami to The Florida Keys.  His customers are his top priority.  He prides himself in establishing long-term relationships with his clients by earning their trust.  He works with first time buyers, foreign nationals and investors.  He is fluent in both English and Spanish.  Whether you’re looking for your first home, vacation home or an investment property, contact Alex and take advantage of this unique real estate market.


Rudy@purefirm.com / 786 281-5651  /  Rudy Betancourt is a graduate of Tulane University, in New Orleans, Louisiana, where he obtained a degree in Economics. He has worked at Citibank, Bear Stearns, Wachovia and Raymond James, primarily as an Institutional Fixed Income Salesman covering Financial Institutions in Puerto Rico and Florida in the US, as well as institutions throughout the Caribbean and Latin America. His primary product focus has been in Mortgages. He has also managed an Investment Department while at Westernbank. At Pure Investments, Rudy will continue to serve his contacts in Florida, Puerto Rico, as well as the Caribbean and Latin America.


Julio@purefirm.com786-397-9498 / Julio Garabito started in the Real Estate industry as a mortgage broker back in 2005, and thereafter attained his sales associate license by 2006. He’s been apart of the #1 sales team nationwide and is ready to help you. He’s mastered the short sale processes, and become an advocate of delivering top notch customer service to all customers. Julio’s great sense for Internet marketing has assisted many of his clients to sell their properties very quickly. After studying Business Administration at Florida National College in 1998, he is eager to lend a hand to anyone searching. He is fluent in Spanish and English.